Replifate

From DNA to Disease: Understanding Cancer’s Origins

Replifate aimed at uncovering how small errors in DNA replication could lead to uncontrolled cell growth and cancer. By investigating the effects of environmental stressors, the accumulation of replication errors, and the body’s own protective responses, Replifate sought to fill critical gaps in the understanding of cancer biology. With 12 laboratories spread across 8 countries, the project was paving the way for breakthrough therapies targeting the very roots of cancer formation. 

We wanted to bring Replifate’s vision to life through the creation of a motion graphics video. From crafting the script to shaping the storyboard, we collaborated closely with the project’s researchers to ensure every detail was accurately conveyed, resulting in a visually engaging narrative accessible to a wider audience. 
We wanted to bring Replifate’s vision to life through the creation of a motion graphics video. From crafting the script to shaping the storyboard, we collaborated closely with the project’s researchers to ensure every detail was accurately conveyed, resulting in a visually engaging narrative accessible to a wider audience.